- Audi A8 and S8 models redesigned for more sportiness, performance and luxury.
- More powerful 4.0T engine increases from 420 to 435 horsepower
- New front fascia and rear design including newly designed lights give Audi A8 model line an even more dynamic stance
The Audi A8 sedan receives an even more dynamic look for the 2015 model year. New LED headlamp design and powerful creases in the hood as well as newly designed grille, bumper, and splitter combine to give the A8 model line fascia a wider stance and a more dynamic presence. The rear of the A8 and S8 receive a new tail lamp and a new tailpipe design that further support the sportier exterior. The S8 also receives an available sport exhaust that allows passengers to audibly experience its powerful drive train.
“The Audi A8 sedan represents the pinnacle of Audi progressive luxury,” said Scott Keogh, President, Audi of America. “Our flagship model was chosen by more customers every year since its introduction and the new 2015 A8 model line will continue to build upon that success.”
The new 2015 Audi A8 and S8 will arrive in the U.S. in the summer of 2014.
Lineup Changes for 2015 Include
- New A8 and S8 front and rear facia design
- Completely redesigned LED headlights are now standard for the complete A8 model line
- Significant updates to the front fascia of the A8 – the hood has a more sculpted design to add strength, including a – Singleframe® grille: which is more 3-dimensional, new upper corner shape
- New front facia design for the S8 includes Singleframe® grille, bumper, air intakes, new side sills, rear diffusor and wider quad oval tailpipes
- S8 received new interior option – Audi design selection Vermont Brown with Carbon Twill Copper inlays
- A8 4.0T engine received an increasein power from 420hp to 435hp
- New optional selection of 20″ wheels for all A8 models
- Four new optional inlays for the complete A8 lineup
- Optional Night vision assistant, now with animal detection in addition to pedestrian detection, is available on all A8 models
- The new Audi A8 features an optional Head-up display – for ease of viewing vehicle speed, navigation information, and Night vision warning information projected onto windscreen
- Audi active lane assist alerts the driver when the car moves across lane markings without the activation of the turnsignal and gently moves the car back into its lane
- Audi side assist alerts the driver of the presence of a vehicle when changing lanes as well as to vehicles approaching the neighboring lane
Design and Body
For 2015, the Audi A8 and S8 receive new front and rear designs that give all of the models a wider, more dynamic stance. The ASF® aluminum construction of the A8/S8 continues to provide exceptional rigidity and performance characteristics.
• Dynamic new front fascia including standard new LED headlights, hood,
Audi Singleframe® grille, bumper and splitter design combine for greater presence on the road
• New tail lamp and trapezoidal tailpipe design (oval quad tailpipes on S8)
• New selection of 20” wheels and five new exterior colors
Technology and Driver Assistance System Features
Audi continues to offer industry leading technology that improves the driving experience for drivers and passengers alike including Audi Side assist and Audi pre sense® plus. The Audi MMI® navigation plus system that includes Google Earth mapping, Google Voice local search functionality and a Wi-Fi hotspot for up to eight devices continues to be a benchmark for the segment. New driver assistance systems for the 2015 A8 model line are:
• Active lane assist helps keep the A8 between the lane markings through active steering adjustments should the vehicle drift across the lane markings
• Secondary collision assist automatically applies the brakes following a collision to help avoid possible secondary collisions
• Night vision assistant already offers pedestrian detection. Now animal detection is able to highlight larger animals such as deer and help provide a warning to the driver if the animal is in danger of entering the path of travel
• Head-up display for ease of viewing vehicle speed, navigation, automatic cruise control, Active lane assist and Night vision warning information projected onto windscreen
• Audi park assist (late availability) which will help steer the car into a parking space
Improved Performance
All of the A8 model line engines offer excellent efficiency and performance.
The A8 TDI in particular continues to offer a great alternative for those wanting impressive efficiency without compromise, while the S8 impresses with its 520 horsepower. The A8 3.0 TFSI continues to be the entry into the A8 model range and the W12 represents the pinnacle of luxury. The new electromechanical power steering provides greater comfort and agility, while improving fuel efficiency. Changes to the 2015 engine offering include:
• A8 4.0T V8 increases horsepower from 420hp to 435hp
• W12 6.3 liter engine now with Cylinder On Demand technology
Higher Level of Luxury
Luxury equipment such as available 22-way front and rear comfort seats with 5 different massage functions as well as heating and ventilation capabilities are just some of the elements that make the A8 interior the benchmark in the segment. New optimized elements that add to its luxury feel include:
• Significant acoustic measures for a quieter cabin and driving comfort
• Optimized trunk packaging for improved space and usability
The Audi S8 – Design and Body
The updated Audi S8 becomes even sportier with its new exterior design that further complements its exceptional performance characteristics.
• New interior design selection: Vermont brown leather interior paired with Carbon twill copper inlays combine the sporty character of the S8 with stunning elegance and craftsmanship
• Updated front fascia design with larger air intakes in the lower bumper and reduced use of chrome accents give a sportier look. New sport exhaust with wider oval quad tailpipes, rear diffusor and side sills in addition to the front and rear tail lamp changes round out the dynamic design of the Audi S8
AUDI ANNOUNCES PRICING FOR NEWLY REDESIGNED 2015 A8 MODEL LINE
- More powerful engine and new design elements for 2015 model year continue to underscore the Audi A8 as the drivers’ luxury sedan
- A8 showcases completely redesigned full LED headlights, now standard on the full model line
- Redesigned 2015 Audi A8 and S8 arriving at dealerships this month
HERNDON, Va., June 3, 2014 – Audi today announced pricing for its newly redesigned 2015 A8 model line. The 2015 A8 further underscores its positioning as the drivers’ luxury sedan in 2015 through design changes that communicate a wider stance and more dynamic look throughout the A8 model line.
“As the flagship of the Audi brand, the A8 represents the best in Audi innovation, design and craftsmanship” said Scott Keogh, President, Audi of America. “The A8 has been a strong contributor toward building our brand and the changes for the 2015 model year will continue to build upon that success.”
The A8 model line continues to offer industry-leading performance and design. The ASF® aluminum construction of the A8 and S8 models provides exceptional rigidity and performance while enabling excellent efficiency due to its lightweight characteristics. Completely redesigned LED headlights are now standard on the full model line and are complemented by powerful creases in the hood as well as a newly designed grille, bumper and splitter.
The A8 L TDI® clean diesel makes a powerful statement in achieving the best fuel economy in its segment with an EPA estimated 24 city/ 36 highway/ 28 combined mpg, boasting improved efficiency without compromise on performance, while the A8, equipped with the optional 4.0T V8 engine, has been improved upon for 2015 with horsepower increasing from 420hp to 435 hp. A new electromechanical steering column helps reduce weight and improves fuel efficiency. Dynamic steering, newly available as part of the sport package, provides variable-ratio steering that increases responsiveness based on speed and steering input required.
Industry-leading technology continues to improve the driving experience. Active lane assist helps keep the A8 between lane markings through active steering adjustments. Night vision assist now offers animal detection that can help alert the driver to deer and other animals that are hard to see in the night. Animal detection joins pedestrian detection – previously available in the A8 model line – in the night vision system that will outline the image of the animal/pedestrian and make an audible sound if the object is in danger of entering the driver path. Also new are secondary collision assist, which automatically applies the brakes after an initial collision and a heads-up display for easier viewing of vehicle speed, navigation and adaptive cruise control functions.
Inside, the new A8 offers available 22-way front comfort seats with 5 different massage functions, as well as improved acoustic measures for a quieter cabin experience and optimized trunk packaging for increased space and usability.
The updated S8 becomes even sportier with its new exterior design, featuring larger air intakes in the lower bumper and an available new sport exhaust with wide oval quad tailpipes, which allows passengers to audibly experience the 520hp twin-turbo V8. Inside, the newly available Vermont Brown Audi design selection leather appointed interior and carbon twill copper inlays combine the sporty character of the S8 with stunning elegance and craftsmanship.
The top of the range, the A8 L W12 model is the first 12 cylinder engine to feature intelligent cylinder control, helping provide improved highway efficiency. The top of the line flagship model also benefits from all of the design changes to the lighting, hood and grille. The A8 L W12 offers a selection of five different inlays and an a la carte menu of options for customers to create the A8 L W12 suited specifically to their needs.
Suggested retail pricing for the newly redesigned flagship 2015 A8 model line:
– 2015 Audi A8 3.0T: $77,400
– 2015 Audi A8 L 3.0T: $81,400
– 2015 Audi A8 L TDI: $85,100
– 2015 Audi A8 4.0T: $86,400
– 2015 Audi A8 L 4.0T: $90,400
– 2015 Audi S8 4.0T: $114,900
– 2015 Audi A8 L W12: $137,900
Prices above exclude destination charges, taxes, title, optional equipment and dealer charges. Dealer sets actual price.
