Jaguar Land Rover to Celebrate the 100th Dual-Branded Jaguar Land Rover Centre in the U.S. with New St. Louis Facility Grand Opening.

  • Long standing Land Rover retailer, Asbury Automotive Group, to open new Jaguar Land Rover Centre in St. Louis, Missouri
  • New 36,000 sq. ft. facility is dedicated to providing a compelling customer sales and service experience and features state-of- the-art equipment, a test track and 22 service bays
  • Grand opening celebration event to showcase newest vehicles including the 2014 Range Rover Sport and the 2015 Jaguar F-TYPE Coupe

(MAHWAH, NJ) – May 12, 2014 – Today, Jaguar Land Rover and Asbury Automotive Group announce the grand opening of a new state-of-the-art Jaguar Land Rover centre in St. Louis, Missouri. The grand opening celebration will take place on May 14 and marks the 100th Jaguar Land Rover facility to open in the United States.

A long standing Land Rover retailer, Asbury Automotive Group will now offer its customers the Jaguar line-up of luxury sedans and sports cars in its brand-new 36,000 square foot facility dedicated to providing a compelling customer sales and service experience. The facility, equipped with state of the art equipment, features a test track and 22 service bays.

“We are proud to offer this new dealership to the St. Louis community and are excited to celebrate the centennial grand opening with Jaguar Land Rover North America.”  Craig Monaghan, CEO Asbury Automotive.

In 2003, Jaguar Land Rover North America, LLC’s retail network began combining the two brands together in one facility to offer customers a full portfolio of both Jaguar and Land Rover luxury vehicles. The grand opening of the St. Louis Jaguar Land Rover facility marks the momentous 100th dual branded centre to open in the U.S., with additional centres slated to open in the coming weeks.

“The St. Louis market is an important growth market for JLRNA and the new modern stand-alone JLR facility, centrally located in Creve Coeur, enhances both brands’ exposure in the marketplace,” said Joe Eberhardt, President and CEO, Jaguar Land Rover North America.

“This new state-of-the-art facility is equipped to provide a quality experience to customers and owners, and properly showcase these two growing luxury brands. On behalf of all of us at Jaguar Land Rover, we congratulate Asbury Automotive Group on opening the 100th Jaguar Land Rover centre in the United States.”

Asbury Automotive Group’s Land Rover St. Louis is one of the oldest Land Rover retailers in the country, having been appointed in 1986. The group was later appointed the Jaguar franchise in 2012. Jaguar Land Rover St. Louis sold 238 Land Rover vehicles in 2013 (up 13% over 2012) and 107 Jaguar vehicles in their first full year of operation, making JLR St. Louis one of the top selling retailers in their market.

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