- Special Jaguar-inspired design pieces to be featured, celebrating New York Design Week
- Exhibition will also feature a specially made cut-away version of the Jaguar F-TYPE Coupe
- Brooklyn, N.Y., architects Snarkitecture to debut an exclusive new work, inspired by Jaguar design, at Wallpaper* Handmade exhibit
- The all-new F-TYPE Coupe is on sale this month in the U.S.
(MAHWAH, NJ) – May 6, 2014 – Wallpaper* Handmade, the groundbreaking exhibition dedicated to the marriage of craftsmanship and design, and inspired by renowned British car manufacturer, Jaguar, will make its way to New York City for the International Contemporary Furniture Fair (ICFF). Fresh from Milan’s Salone del Mobile, the exhibit will celebrate several newly commissioned design pieces in collaboration with Jaguar. The exhibition, running May 16-31, will be held at 345 Meatpacking in New York’s Meatpacking District.
As one of the most design savvy companies in its category, Jaguar has chosen platforms like Design Week and ICFF to showcase its innovative and original approach to the development of its product line-up. Jaguar will display the F-TYPE Coupe at the Wallpaper* Handmade exhibit and feature a cut-away version of the brand’s two-seat sports coupe. The new all-aluminum F-TYPE Coupe, arriving at retailers this month, represents the pinnacle of the F-TYPE range, delivering not only exhilarating performance, but also tremendous efficiency. The F-TYPE is not the first Jaguar vehicle range with an esteemed design aesthetic as the iconic Jaguar E-Type roadster currently sits in the Museum of Modern Art’s permanent design collection as one of only two vehicles.
“The Wallpaper* Handmade with Jaguar exhibit is a great opportunity for Jaguar to express how our designers surpasses expectations to create vehicles with the most intricate and advanced design elements that easily rival other luxury vehicles on the market,” said Jeff Curry, Brand Vice President, Jaguar North America. “This partnership with Wallpaper* taps into an art-savvy audience to present the new F-TYPE Coupe and C-X17, exhibited appropriately alongside some of the most unique pieces, which have all been inspired by Jaguar’s modern design language.”
For the exhibit, Wallpaper has commissioned an exclusive, new work from local Brooklyn, N.Y., architects Snarkitecture, inspired by Jaguar design. The exhibit will also introduce six new collaborations at the exhibition between Jaguar and designers Fredrikson Stallard, Moritz Waldemeyer, Mathieu Gustafsson, architects Neri & Hu and Vincenzo De Cotiis, and marble specialist Salvatori. The six new concept products, each commissioned by Wallpaper*, represent an avant-garde take on Jaguar’s contemporary design, creativity and technology.
Wallpaper* Handmade will also feature a specially made cut-away version of the F-TYPE Coupe, which showcases its lightweight and strong aluminum structure and provides the opportunity to view performance technology under its skin. Additionally, there will be new works by several US artists, all commissioned by Wallpaper* editors. These works include glow-in-the-dark wallpaper by Haas Brothers with Flavor Paper, a cork jacket by Todd Bracher, a lighting piece by Mary Wallis and Suzanne Tick, a ‘Tablet Book’ by Paul Loebach with Logitech and glass-blown sex toys by Jeff Zimmermann and Wallpaper* US editor Michael Reynolds amongst others.
Now in its fifth year, Handmade is traditionally hosted by Wallpaper* magazine during Milan Design Week in April. Acting as patron, client and creative director, Wallpaper* commissions designers, artists, craftsmen, makers, brands and manufacturers to create unique and one-off items of furniture, fittings, fashion and more. Following its stopover in London last year, in collaboration with Jaguar, where the exhibition was displayed across 12 of the world-famous Brompton Road windows of luxury department store Harrods, and in Miami for Art Basel in December, Wallpaper* has again teamed up with Jaguar to present a curated selection of the best Handmade pieces from the past five years.
Friday, May 16, 2014:
2:00 PM – 5:00 PM: Exhibition Preview
6:30 PM – 7:30 PM: VIP Opening Celebration
7:30 PM – 10:00 PM: Grand Opening Celebration
Saturday, May 17 – Saturday, May 31
11:00 AM – 7:00 PM: Sunday-Wednesday
11:00 AM – 8:00 PM: Thursday-Saturday
345 West 14th Street (between 8th Avenue and Hudson Street)
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Corporate, Brand & Interactive Communications Manager
Jaguar Land Rover North America, LLC
Senior Account Executive
DKC Public Relations
Truly international, consistently intelligent and hugely influential, Wallpaper* is the world’s most important design and style magazine. Wallpaper* has readers in 93 countries and unparalleled success in reaching the design elite right across the globe. With 12 themed issues a year, a limited edition cover by a different artist or designer each month, nearly one million Twitter followers and a monthly iPad edition, Wallpaper* has evolved from style bible to internationally recognised brand.
Jaguar is a premier manufacturer of luxury sedans and sports cars offering unparalleled design with tremendous performance. The company’s vision throughout its storied history has been simple: To produce beautiful, fast cars that are desired the world over. Jaguar strives to provide a world class ownership experience to every owner. Today’s Jaguar lineup consists of the XJ luxury sedan, XF sports sedan, the XK Coupe and Convertible sports cars and the two-seater F-TYPE. Jaguar designs, engineers and manufactures exclusively in the United Kingdom, at the Castle Bromwich manufacturing plant in the British Midlands. Jaguar is fully engaged with sustainability initiatives and social concerns with continuous involvement in environmental and community programs. For more information visit the official Jaguar website athttp://www.jaguarusa.com.