NISSAN’S NEW CROSSOVER ICON: IN PRODUCTION

  • 8c0e6605-58bc-4ea1-a389-d3ceb8ae8c54 c1e5a513-754e-44b1-b141-86e37f0c1565 225d80bd-c90c-4cb0-b53b-1f5c6e2f70f4 1a4ea963-3d71-4052-8bc8-2ad1407cc35f 960dd7c9-6561-406f-9d30-2f18293d5898 f05c477d-21bf-4324-bf31-66f581d21785 d8428409-e6ae-4f2e-8536-d58cfe0883a3 3be559cf-1b89-4aee-b552-829f96643d4c 6e502cae-a29a-4343-92f2-c7365deb47f1New generation Qashqai showcased at Nissan Sunderland Plant
  • Investment in Qashqai production in the UK tops £500m
  • Workforce at Sunderland over 7,000 for the first time, supporting 40,000 UK jobs

Sunderland, UK, January 22, 2014: Redesigned from the ground up, the new generation Nissan Qashqai is now rolling off the production line at the company’s record-breaking Sunderland plant.

Designed, engineered and manufactured in the UK, Qashqai is the best-selling Crossover in Europe and Nissan’s best-selling model in Europe, having created a brand new segment on its launch in 2006.

Following widespread acclaim since its unveil in November, the new generation model is now in full production at Sunderland, where a Qashqai is built every 61 seconds on the factory’s Line 1.

Hosting a ceremony at the plant today, Nissan’s Chief Performance Officer, Trevor Mann CBE, said: “The Nissan Qashqai blazed a trail when we started production in 2006. It invented the Crossover segment, propelled the Nissan brand in Europe to a new level and helped our plant in Sunderland to set new standards in productivity and quality.

“The new Qashqai, with its bold design and segment-leading technology, will once again elevate Nissan to a new level, as the benchmark for the second generation of Crossovers and our flagship model in Europe.”

Playing a starring role in a new film made for today’s ceremony are members of the Nissan workforce, which has now grown above 7,000 for the first time in the plant’s 28-year history, supporting a total of more than 40,000 UK automotive industry jobs in design, engineering, manufacturing, marketing and sales.

The international economic impact of Qashqai now spreads from Sunderland across the world, with £534 million now invested by Nissan in its development and production, supporting more than 224 suppliers in 22 countries, and exporting to more than 130 global markets.

UK Prime Minister, the Rt. Hon. David Cameron said: “It’s great news that the new model Qashqai is rolling off the production line in Sunderland. Nissan supports 40,000 jobs across the UK, and when you add that to the half a billion pound investment that Nissan have made in this country for this new model, it shows how our long term plan is giving companies the confidence to invest and create jobs in Britain.”

Executive Vice President Mann added: “Behind the rise of Qashqai is the operational excellence of Nissan’s design, engineering and manufacturing operations. It gives me great pleasure to return to Sunderland today to thank and pay tribute to the many thousands of colleagues at Nissan and in our supply base who have contributed to this success.”

The new Nissan Qashqai is built on Sunderland’s Line 1, which has been running on 24-hour operations since 2010 to meet demand, and where the 100% electric Nissan LEAF is also made. It is also the first Nissan production vehicle in Europe to be based on the new CMF (Common Module Family) Renault-Nissan Alliance platform.

About the new Nissan Qashqai

Premium technology, second generation crossover design and enhanced dynamics all combine to form the backbone of the new Nissan Qashqai.

The striking new Qashqai is 47mm longer than the current model and fractionally lower and wider, giving it a sleek, poised stance while maintaining the crossover style, compact dimensions and raised driving position. Distinctive features – including a clamshell-style bonnet – lend a premium appearance while retaining the Qashqai’s strong visual DNA.

As with any new Nissan, the Qashqai is packed full of innovative technology. It offers drivers a comprehensive suite of advanced technology features enhancing every aspect of driving. Nissan’s Safety Shield technologies now incorporate Forward Emergency Braking, Driver Attention Alert and Traffic Sign Recognition along with several other vital driver aids, while Intelligent Park Assist takes the stress out of urban manoeuvres. The new Qashqai is designed to make premium technology more accessible than ever.

The innovation continues with the new Qashqai’s powertrain range, which is wider and more efficient than ever. Every engine uses a turbocharger to reduce capacity, emissions and fuel consumption while maintaining excellent performance with class-leading CO2 emissions – from only 99g/km. Efficiency is further enhanced by an extensive mass reduction programme, resulting in 40kg weight loss on some models despite the extensive addition of new equipment.

While front-wheel-drive variants will account for the majority of sales in most markets, four-wheel drive ALL-MODE 4×4-i versions will also be available to match a choice of six-speed manual or all new Xtronic transmissions.

Inside, a dramatic rise in material and design quality adds significant interior appeal to the Qashqai package. Versatility also remains a core crossover attribute; Nissan’s engineers have devised innovative ways to make the new Qashqai fit into drivers’ lives. Delivering greater occupant space and a larger luggage capacity enhanced by a variable floor system, the new Qashqai even offers space to store the parcel shelf when not in use.

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