2020 Silverado HD is the third all-new Silverado in 18 months
DETROIT — When the 2020 Silverado HD debuts in February 2019 it will be the most capable and most advanced Silverado HD ever. It will also be the third all-new Silverado model from Chevrolet in just 18 months — each designed for different customers.
“We know the needs and priorities of heavy-duty customers are different than those of either light-duty or medium-duty customers,” said Jaclyn McQuaid, chief engineer, Silverado HD. “As such, we built a heavy-duty truck tailor-made for them that has more differentiation than ever before from light-duty models, offers advanced towing technologies to improve towing confidence and includes new features such as the integrated Bedstep, which makes it easier to access the bed while pulling a fifth-wheel trailer.”
Built at the Flint Assembly plant in Flint, Mich., the new Silverado HD’s design has a bold, sculpted form that follows its enhanced heavy-duty function, differentiating it from the light-duty Silverado. In fact, the 2020 Silverado HD exterior shares only the roof with its Silverado 1500 stablemate — every other piece of sheet metal is exclusive to Silverado HD.
“We set out to make a statement with the 2020 Silverado HD and wanted to visually capture the power and capability of the truck,” said Brian Izard, lead exterior designer for Silverado HD. “The result is a truck that looks like a piece of heavy machinery with modern, chiseled finishes and customer-focused details.”
The interior benefits from similar architectural changes made to the all-new Silverado 1500, including an additional 3 inches of legroom on crew cab models and a taller, more comfortable seating position.
Under the 2020 Silverado HD’s hood is a choice of two new powertrains: an all-new gasoline engine with direct injection mated to a six-speed transmission, or the Duramax Turbo-Diesel V-8, which delivers 910 lb-ft of torque through an all-new, Allison 10-speed transmission.
The 2020 Silverado HD also will offer all-new customer-focused trailering technology, significant increases in towing and payload capabilities and a host of technologies and features designed specifically for heavy-duty truck customers.
GM’s focus on understanding truck customers has helped build the most successful truck franchise in the industry over the last four years. Since introducing the industry’s first three-truck strategy with midsize, full-size light-duty and full-size heavy-duty trucks in 2014, GM has been the best-selling truck manufacturer for four consecutive years. The company has sold more than 600,000 pickups than the closest manufacturer from 2014 through the first three quarters of 2018.
That momentum is expected to continue with the launches of the new Colorado ZR2 Bison, all-new Silverado 1500, the all-new Silverado Medium-Duty trucks and now the all-new Silverado HD models.
The 2020 Silverado HD goes on sale in mid-2019, stay tuned for more details about the all-new 2020 Silverado HD.
CHEVROLET REVEALS 2020 SILVERADO HD HIGH COUNTRY, SECOND OF FIVE DISTINCT MODELS FOR ALL-NEW PICKUP
Work Truck, Custom, LT, LTZ and High Country models offer different combinations of design, features and technologies tailored for different customers
DETROIT — Chevrolet knows no two truck customers are the same, and as such continues to expand its truck franchise with five distinct trim levels for the all-new Silverado HD: Work Truck, Custom, LT, LTZ and range-topping High Country.
This follows the expanded range of customer choices on the all-new Silverado 1500, which has eight distinct trim levels. As with the 2019 Silverado 1500, each 2020 Silverado HD model offers a different level of design, features and technology to meet the individual and rigorous demands of HD owners.
“Truck customers are very clear: They want the perfect truck for them and not a ‘one size fits most’ truck compromised for the masses,” said Mike Simcoe, vice president, Global Design, General Motors. “That insight shaped our strategy for the next-generation Silverado franchise, providing customers more differentiation between the Silverado 1500 and the Silverado HD as well as more personalization and differentiation between individual trim levels.”
For example, each of the Silverado HD models features distinct exterior design details including grilles featuring either the Chevrolet stamped bar or the iconic Chevrolet bowtie and a mix of black, body color, chrome or the two-tone metallic trim exclusive to High Country models.
“We took into account every detail of what customers expect, and how they will use their truck,” said Simcoe. “The results are unique versions of the Silverado HD equally at home working on a construction site or pulling a camping trailer.”
The 2020 Silverado HD goes on sale in mid-2019. Stay tuned for more details about the all-new 2020 Silverado HD — including images of Work Truck, Custom and LTZ — closer to launch.
You must be logged in to post a comment.