ALL-NEW PEUGEOT 508 FIRST EDITION

• PEUGEOT reveals all-new 508 First Edition at Geneva Motor Show with a limited run of just 200 vehicles produced for the UK market
• First Edition is available for immediate customer reservation, both online and in PEUGEOT Dealerships across the UK
• This top of the range limited edition exclusively features chequered front grille trim in gloss black and 19” Augusta wheels, multipoint massage driver’s seat with Alcantara^® and part Nappa Mistral full grain leather seat trim
• Equipped with advanced technologies including fully automated parking assistance, a 360° colour camera system and night vision
• Customers who make an early reservation will be rewarded with 4 years free servicing and a free set of FOCAL Wireless headphones

PEUGEOT has unveiled a range-topping all-new 508 First Edition with a limited run of just 200 vehicles for the UK.

Revealed at Geneva Motor Show, this high-spec version of the all-new 508 is now available for customer reservations, both online and in PEUGEOT Dealerships across the country.

The all-new 508 First Edition packs an impressive array of innovative tech on-board, taking the technology offering to a whole new level. It includes fully automated parking assistance, a 360° colour camera system, night vision for reduced visibility driving, Inviolability Pack and a wireless smartphone charging plate to keep your mobile’s battery topped up during long drives.

Mark Pickles, PEUGEOT UK Marketing Director, said: “Following the unveiling of our all-new PEUGEOT 508, we are delighted to reveal the limited run all-new 508 First Edition. This premium spec level brings innovative PEUGEOT technology and cutting-edge style to complement the model’s radical new ‘fastback’ design.

“This vehicle is now ready to reserve in advance, offering our customers a unique opportunity to own the most advanced PEUGEOT ever built and to be at the vanguard of our attack on the D-segment with a car that will really turn heads.”

Customers who make an early reservation will also be rewarded with 4 years of free servicing via a Service Contract and as a personal “thank you”, will also receive an exclusive free gift – a set of FOCAL Wireless Headphones.

The all-new 508 First Edition offers a choice of two of PEUGEOT’s most efficient, high-performance engines – a PureTech 225 bhp EAT8 petrol or a BlueHDi 180 bhp EAT8 diesel engine.

On reservation of an all-new PEUGEOT 508 First Edition, customers will be required to pay a nominal £250 reservation deposit by credit/debit card. Deliveries will begin in October 2018.