Premiere of the new Chiron1: This Friday, for the first time, Bugatti will be showing the world’s fastest, most powerful, most exclusive and most luxurious production super sports car at the renowned motoring event “The Quail: A Motorsports Gathering” in California. So far, more than 200 of the 1,500 PS vehicles have been ordered. North America is one of Bugatti’s most important markets. Around 30% of Chiron customers come from the United States. Each year, on the third weekend of August, The Quail on Friday and the Pebble Beach Concours d’Elegance on Sunday attract thousands of aficionados of vintage and modern vehicles to the Californian peninsula, Monterey, south of San Francisco.

1 Near-production vehicle without type approval – Directive 1999/94/EEC does not apply




US premiere of the Bugatti Vision Gran Turismo: The French super sports car brand Bugatti presented its virtual concept for the very first time in America. Created exclusively for the PlayStation videogame series Gran Turismo Sport, the show car was the star of the Concept Lawn at Pebble Beach Concours d’Elegance on Sunday, which attracted thousands of aficionados of vintage and modern vehicles again this year to the Californian peninsula, Monterey. Bugatti used this project to present a preview of its future form and design language for the brand, and to pave the way for the latest Bugatti super sports car, the Chiron. The Chiron had already celebrated its debut at the Monterey Car Week the Friday before at The Quail: A Motorsports Gathering.

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