FORD CELEBRATES 20 YEARS OF MONDEO

  • 1993 – Mondeo is Born : Launched in 1993, the Ford Mondeo was the culmination of a five-year, £3 billion investment led by British chief engineer Richard Parry-Jones and has seen total sales of 1,400,000
    1993 – Mondeo is Born : Launched in 1993, the Ford Mondeo was the culmination of a five-year, £3 billion investment led by British chief engineer Richard Parry-Jones and has seen total sales of 1,400,000

    Ford Mondeo celebrates 20 years, with more than 4.5 million sold across Europe, 1,400,000 in the UK

  • Ford releases new internet video celebrating two decades of Mondeo with voiceover by acclaimed actor Ray Winstone
  • Technologies advanced by Mondeo include airbags, traction control, intelligent protection, Adaptive Cruise Control and EcoBoost engines
1996 – “Mondeo Man”: Tony Blair identified ‘Mondeo Man’ as a target constituency for New Labour implanting Mondeo indelibly into the fabric of society. (Mon Verona Image)
1996 – “Mondeo Man”: Tony Blair identified ‘Mondeo Man’ as a target constituency for New Labour implanting Mondeo indelibly into the fabric of society. (Mon Verona Image)

BRENTWOOD, Essex, Sept. 24, 2013 – It helped pioneer standard airbags. James Bond took it for a spin. It came to define a whole voting class in Britain.

The Ford Mondeo is celebrating its 20th anniversary and more than 4.5 million sales in Europe, including 1,400,000 in the UK.

1995/7 – British Touring Car Championship: The Mondeo introduced the ST badge in 2007 and opened up an exciting new Technologies derivative that saw a new sport-focused model appear on the road to coincide with the Mondeo’s entry into the British Touring Car Championship .
1995/7 – British Touring Car Championship: The Mondeo introduced the ST badge in 2007 and opened up an exciting new Technologies derivative that saw a new sport-focused model appear on the road to coincide with the Mondeo’s entry into the British Touring Car Championship .

“Mondeo has a rich history and a bright future,” said Barb Samardzich, vice president Product Development, Ford of Europe. “Across two decades, Mondeo has stood for great driving dynamics, surprising technologies, excellent safety and outstanding fuel efficiency.”

2007- It’s Mondeo, Ford Mondeo (Bond Fever): The Mondeo featured in the second highest grossing Bond film of all time “Casino Royale”. Numerous tech advances meant it was fully equipped to star alongside 007
2007- It’s Mondeo, Ford Mondeo (Bond Fever): The Mondeo featured in the second highest grossing Bond film of all time “Casino Royale”. Numerous tech advances meant it was fully equipped to star alongside 007

To celebrate two decades of Mondeo, Ford released a new internet video with voiceover by Hollywood actor Ray Winstone, star of such movies as “The Sweeney,” “Snow White and the Huntsman”, “The Departed” and “Great Expectations”.

2013 – Mondeo Graphite & Mondeo Titanium X Business Edition: Two new Ford Mondeos help celebrate the landmark 20th anniversary with the £15,995 Graphite model and luxurious Titanium X Business Edition. The Ford Mondeo Graphite redefines the car’s entry-level specification and the Titanium Business Edition includes chrome finished windows and sumptuous full leather and seven0-inch touchscreen infotainment inside.
2013 – Mondeo Graphite & Mondeo Titanium X Business Edition: Two new Ford Mondeos help celebrate the landmark 20th anniversary with the £15,995 Graphite model and luxurious Titanium X Business Edition. The Ford Mondeo Graphite redefines the car’s entry-level specification and the Titanium Business Edition includes chrome finished windows and sumptuous full leather and seven0-inch touchscreen infotainment inside.

The Mondeo was introduced in 1993 following a five-year,£3 billion development programme and was named Car of the Year in 1994.  Since then it has continued to set standards in its class for two decades, gaining awards from across Europe.

Mondeo has made advanced features available and affordable for UK customers. The first generation provided a standard driver’s airbag, an optional passenger airbag and offered traction control, adaptive damping, Anti-lock Braking System (ABS) and power steering.

In 1996, a revised, restyled and lighter weight Mondeo delivered optional side airbags, which were standardised two years later together with four-channel ABS.

In 2000, Ford launched the second generation Mondeo with Ford’s Intelligent Protection System, which used a network of sensors to calculate the most effective safety features to deploy in an accident. This Mondeo made heated rear seats, automatic headlamps and rain-sensing wipers available for the first time.

It was so popular it even became part of the English language, when Tony Blair coined the phrase “Mondeo Man” to define a new voting class in the early part of the last decade.

The dashing third generation Mondeo arrived in 2007 following a silver screen cameo as a Bond car in the movie “Casino Royale” in 2006.

The new model debuted advanced technologies such as Adaptive Cruise Control, Interactive Vehicle Dynamic Control and Ford Easy Fuel system to prevent misfuelling.

Mondeo was again updated in 2010, adding Ford EcoBoost petrol engine technology and safety and convenience features such as Lane Departure Warning, Driver Alert and Auto High Beam.

Class-leading driving dynamics have always been a cornerstone of the Mondeo experience, demonstrated by past performance models including the V6-powered ST24, ST200 and ST220 and current four-cylinder 200PS 2.2-litre Duratorq diesel and 240PS 2.0-litre EcoBoost petrol versions.

Recent powertrain enhancements to the Mondeo result in CO2 emissions from just 119g/km* and fuel consumption of 62.8mpg from the best-selling 2.0-litre 163PS Duratorq diesel engine – Mondeo now offers more power than its key sub-120g/km CO2 rivals.  This Mondeo has Smart Regenerative Charging, the Ford EcoMode driver information system and the Active Grille Shutter system, which reduces aerodynamic drag.

The all-new Mondeo will arrive in the UK in late 2014.  Engines will include Ford’s award-winning 1.0-litre EcoBoost which is expected to deliver leading fuel economy, and a petrol Hybrid Electric Vehicle powertrain.  It will havesegment-first adaptive full LED headlamps and debut Ford’s rear inflatable seatbelts designed to reduce head, neck and chest injuries for rear-seat passengers.

“Mondeo’s future is very bright and at Ford Motor Company we’re looking forward to delivering another 20 years of innovation for drivers across Europe,” added Samardzich.

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