New Chevy small SUV positioned to be strong competitor in growing segment
DETROIT – Chevrolet announced today that its newest U.S. model, the Trax, will start at $20,995.
Offering compact-car maneuverability with SUV style, space and versatility, the Trax will come equipped with a standard 1.4L turbocharged engine providing an EPA estimated 26 city and 34 highway mpg, 10 air bags, MyLink infotainment with a seven-inch touch screen, rearview camera, remote keyless entry and a 60/40-split fold-flat rear seat and fold-down front passenger seat offering more than 48 cubic feet of cargo space.
Additional features offered include a $1,500 all-wheel-drive option – available on all trim levels – making Trax the most affordable AWD model in the Chevrolet portfolio; remote start and segment-exclusive OnStar 4G LTE with built-in Wi-Fi hotspot. Trax will also be the first in its class to offer Siri Eyes Free connectivity for compatible iPhone users.
The Trax is Chevrolet’s seventh small vehicle launch in four years. During that time, the brand’s share of the small-, compact- and mini-car segments has more than tripled.
“Trax is positioned to be a strong competitor in the emerging small-SUV market, which is expected to grow more than 80 percent in the next few years,” said Steve Majoros, Chevrolet director of car marketing.
The Trax, which goes on sale in January 2015, will be available in LS, LT and LTZ trim levels. It is already sold in 66 markets around the world with total sales of 155,000 to date.
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