SILVERADO REALTREE® BONE COLLECTOR™ READY FOR THE TRAIL

Outdoors-inspired, camo-covered concept illustrates personalization possibilities

LAS VEGAS – Leveraging the strength, versatility and personalization possibilities of the 2016 Chevrolet Silverado 1500, Chevrolet teamed up with camo hunting gear company Realtree^® and Michael Waddell – the star of Outdoor Channel’s The Bone Collector™ to collaborate on an ultimate outdoor adventure vehicle.

The Realtree^® Bone Collector™ concept was introduced today at the SEMA Show, where it joined other personalized Chevy truck concepts designed to showcase the depth and breadth of the brand’s three-truck lineup.

“The capability of Chevy trucks has always enabled customers to go where they want to go and that inspiration is the foundation for these exciting concept vehicles,” said Sandor Piszar, director of Chevrolet Truck Marketing. “They demonstrate what’s possible through personalization, inspiration and the assurance of the industry’s most-dependable, longest-lasting full-size trucks.”

The Realtree Bone Collector concept is based on the Silverado 1500 High Country crew cab with 4WD, which features a bold new front-end design for 2016 along with new technologies such as Apple CarPlay and Android Auto capabilities. It wears larger, aggressive off-road tires, mounted on black Chevrolet Accessories 22-inch black aluminum wheels, while incorporating Chevrolet Accessories’ new off-road package, which includes a front push bar, assist steps and sport bar.

Additionally, an LED off-road light bar available from Chevrolet Accessories is mounted to the sport bar to help illuminate the trail at night. There’s also a unique drawer system in the cargo bed for safe, secure stowage of outdoor gear, and a cooler mounted just behind the cab.

An eye-catching camo theme complements the Realtree Bone Collector green graphics, which incorporates Michael Waddell’s signature. The color extends to the six-piston disc brake calipers, part of a concept upgrade package from Chevrolet Performance that also includes 16.1-inch-diameter (410mm) disc rotors. The green theme extends to tie-down rings and bungee cords in the bed, used to secure camping gear.

“This Silverado concept is the perfect outdoor lifestyle vehicle, offering the capability to take you deep into the woods and mountains, with the specialty gear to make the excursion more successful,” said Waddell. “The Realtree camo graphics really distinguish it, too, adding functional personalization.”

Inside, the Silverado Realtree Bone Collector features a unique instrument cluster display with a Bone Collector green-tinted lens, matching stitching accents on the leather-trimmed bucket seats, steering wheel, console and more – including custom-embroidered front-seat headrests. The camo pattern carries over to interior trim components across the instrument panel, while Chevrolet Accessories’ floor liners protect the carpet beneath them.

Additional interior elements from Chevrolet Accessories include Silverado-logo door sill plates, an ambient lighting package and an under-seat storage system.

Along with Apple CarPlay and Android Auto capability, the concept vehicle stays connected to the outside world via OnStar 4G LTE with a Wi-Fi hotspot.

And like all 2016 Silverado 1500 models, the Realtree Bone Collector concept brings the underlying strength of high-strength steel construction, while its powerful V-8 engine features a best-in-class 420 horsepower and is an integral to its capability. The 6.2L V-8 enables up to a 12,000-pound max trailering rating, when properly equipped.

As with other concepts displayed at the SEMA Show, Chevrolet will evaluate responses and opinions to the truck to help determine production possibilities for additional accessories, performance parts and even special-edition models.

 

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SILVERADO 3500HD KID ROCK CONCEPT CELEBRATES FREEDOM

Boldly styled custom ‘dually’ truck honors working-class Americans

LAS VEGAS – Inspired by his hit song “Born Free,” musician Kid Rock collaborated with Chevrolet to design a customized 2016 Silverado 3500HD “dually” that celebrates freedom and honors American workers.

The truck was introduced today at the SEMA Show in Las Vegas, where it joined other personalized Chevy truck concepts designed to showcase the depth and breadth of the brand’s pickup truck lineup.

Michigan-born Kid Rock visited the Silverado HD assembly plant in Flint, Mich., to meet with the members of UAW Local 598, who built the truck, before driving it to Chevrolet’s design studio to share his ideas for its customization.

“The Flint plant – and everyone on the line – is the backbone of America,” said Kid Rock. “I wanted the design for the truck to be bold, but with features and elements that wouldn’t be out of reach for working-class guys.”

As a result, his Silverado features several enhancements, including a custom chrome grille with the Born Free logo and an enlarged Chevy Bowtie emblem, chrome exhaust stacks and patriotic graphics that flow across the body sides.

A unique execution of the patriotic motif was an idea he expressed at the start of the project.

“With Kid Rock’s input, we came up with a chrome-like silver-metallic design that conveys an industrial, made-in-Detroit aesthetic that totally complements the other bold elements of the truck,” said Todd Parker, design director, Chevrolet Accessories.

Additional exterior features include black metallic-flecked paint, 22-inch custom chrome wheels, tinted windows, chrome assist steps and a spray-in bedliner.

The interior further reflects Kid Rock’s expressive style, with unique Sky Cool Gray leather-appointed seats featuring metallic-appearing inserts patterned after acid-wash jeans. It also includes black carpeted floor liners and a blacked-out instrument panel with silver trim, Made in Detroit-logo sill plates and glovebox emblem, and a custom Kicker^® sound system.

Rounding out Kid Rock’s ride to freedom and fun is a pair of Gibbs Sports Quadskis, which convert from all-terrain vehicles to personal watercrafts. They are secured on a trailer hitched to the Silverado 3500HD, which is powered by the proven Duramax 6.6L turbo-diesel engine and Allison 1000 six-speed automatic transmission.

With the 4WD dually configuration, it offers a class-leading maximum conventional trailering rating of 20,000 pounds (9,072 kg) and 22,600 pounds (10,251 kg) with a fifth-wheel or gooseneck hitch. Features such as integrated cruise control, powertrain grade braking and diesel exhaust braking enhance control and confidence when trailering.

New for the 2016 Silverado HD is Digital Steering Assist power steering on select double cab and crew cab models. It helps make hauling and trailering easier with electronic controls that enhance road holding and stability on the highway – particularly on crowned roads – regardless of whether the truck is loaded. It also offers greater responsiveness and an improved steering feel.

“Visiting the Silverado factory was one of the coolest and most meaningful things I’ve done,” said Kid Rock. “This truck is all about celebrating the people who build it and the freedom it enables.”

 

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COLORADO Z71 TRAIL BOSS 3.0 CONCEPT SHOWS OFF-ROAD STYLE

New styling accessories, performance parts enhance trail-ready capability

LAS VEGAS – The Colorado Z71 Trail Boss Edition is designed for those who want to blaze their own trails and Chevrolet’s new Z71 Trail Boss 3.0 concept vehicle enhances its off-road style with new Chevrolet accessories and performance parts.

Chevrolet introduced the new concept vehicle at the SEMA Show today, where it joined concept versions of the Silverado 1500 and HD models to demonstrate the depth and breadth of the brand’s three-truck lineup.

“The Colorado Z71 Trail Boss Edition is made for tackling the tough terrain required to get away from it all and this concept version does it with rugged style,” said Sandor Piszar, director of Chevrolet Truck Marketing. “And whether it’s the Colorado, Silverado 1500 or Silverado HD, there’s a Chevy truck to take you where you want to go, regardless of whether there’s a road leading there.”

The production 2016 Colorado Z71 Trail Boss is offered in extended and crew cab configurations, with a choice of a long or short cargo bed and available 4WD – as well as the all-new 2.8L Duramax turbo-diesel, which takes the maximum trailering rating up to 7,700 pounds.

In addition to Chevy’s proven off-road truck suspension package, the Z71 Trail Boss Edition features:

• Cargo bed-mounted sport bar with LED trail lighting
• Black fender flares
• Black bowtie emblems, front and rear
• 17-inch black-painted aluminum wheels matched with Goodyear DuraTrac 265/65R17 all-terrain tires
• G80 automatic locking rear differential
• 4WD transfer case shield
• Front recovery hooks
• Black, three-inch round rocker steps
• Spray-in bedliner
• Projector beam headlamps
• Front fog lamps
• All-weather floor mats with the Z71 logo.

The Trail Boss 3.0 concept is based on the Crew Cab 4WD model – in Red Hot – and takes its style to a higher level with new accessory rally stripe graphics and performance exhaust. There’s also a performance air intake under the hood.

It also incorporates a number of custom and concept styling touches, including an illuminated front bowtie emblem in the grille, body-color door handles and mirror caps, and rocker bars.

Additionally, custom touches adorn the interior, including a concept ambient lighting system. Rubberized floor liners, a brushed metal interior trim kit and stainless steel sill plates add further distinction and are part of the portfolio of accessories offered by Chevrolet.

“At its core, the Trail Boss offers owners the gear-carrying ability and versatility they need to venture off-road, with segment-leading efficiency and capability,” said Piszar. “The Trail Boss 3.0 concept builds on that to show the choices from Chevrolet to help customers personalize their truck.”

The Colorado Z71 Trail Boss 3.0 concept joins more than 20 Chevrolet concept and production vehicles this week at the SEMA Show, in Las Vegas. As with other concepts, Chevrolet will evaluate responses and opinions to help determine production possibilities for additional parts and accessories, as well as special-edition models.

 

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CHEVROLET TRUCKS GET THE PERSONAL TOUCH

Expanded range of accessories showcased on Silverado, Colorado concepts

PAHRUMP, Nev. – Vehicle ownership experiences don’t get much more personal than with trucks. From work to recreation, they provide the heavy lifting for life’s activities.

The wide spectrum of truck uses was the impetus for Chevrolet’s fleet of personalized Silverado and Colorado concept trucks introduced this week.

Each concept uses Chevrolet accessories and performance parts to demonstrate how customers can customize their new truck with components available from Chevrolet dealers – including GearOn™ accessories and floor liners.

“Chevrolet has never offered more accessories for truck owners,” said Roger McCormack, director, Accessories & Performance Parts Marketing. “There’s almost no limit to how owners can personalize their Chevy truck, with accessories and performance parts to suit every taste and activity.”

The Silverado concepts and their content include:

2016 Silverado 1500 High Country 4WD Tonneau concept
Body Style: Crew Cab with 5’ 8” cargo box
Trim: High Country
Exterior color: Deep Ocean Blue Metallic
Interior color/trim: Saddle leather
Powertrain: 5.3L V-8 with eight-speed automatic transmission
Wheel size: 20-inch
Chevrolet accessories and performance parts:

• Hard tri-fold tonneau cover
• All-weather floor mats
• Bed mat
• Chrome exhaust tip
• License plate holder – chrome with Chevrolet Performance logo
• Performance air intake.

2016 Silverado 1500 4WD Off Road Black-Out concept
Body style: Crew Cab with 5’ 8” cargo box
Trim: LT Z71
Exterior color: Black
Interior color/trim: Jet Black cloth
Powertrain: 5.3L V-8 with six-speed automatic transmission
Wheel size: 18-inch
Chevrolet accessories and performance parts:

• 18-inch Midnight wheels and black center caps
• Goodyear DuraTrac off-road tires
• Black bowtie emblems package
• Black off-road assist steps
• Front floor liners
• All-weather rear floor mat
• Bed mat
• Sport bar
• LED sport lights
• Nudge bar
• License plate holder – black with Chevrolet Performance logo
• Performance air intake
• Performance exhaust system.

2016 Silverado 1500 4WD GearOn™ Watersports concept
Body style: Double Cab with 6’ 5” cargo box
Trim: LTZ Z71
Exterior color: Deep Ocean Blue Metallic
Interior color/trim: Jet Black leather
Powertrain: 5.3L V-8 with eight-speed automatic transmission
Wheel size: 18-inch
Chevrolet accessories and performance parts:

• Chrome assist steps – four-inch round
• All-weather floor mats
• Hitch cover
• Bed mat
• GearOn™ bars package
• GearOn™ tie-down rings
• Ski/waterboard carrier Thule Flat Top 6
• Kicker 200-watt powered subwoofer kit
• License plate holder – chrome with Silverado logo.

2016 Silverado 1500 4WD Chrome concept
Body style: Crew Cab with 5’ 8” cargo box
Trim: LT Z71
Exterior color: Tungsten Metallic
Interior color/trim: Jet Black cloth
Powertrain: 5.3L V-8 with six-speed automatic transmission
Wheel size: 22-inch
Chevrolet accessories and performance parts:

• Black 22-inch wheels and center caps
• Bridgestone Dueler A/T RH-S tires
• Lock & Lug Kit
• Retractable tonneau cover
• Black bowtie emblems package
• Chrome assist steps – six-inch rectangular
• All-weather floor mats
• Hitch cover
• Chrome tow hooks
• Bed light
• Bed mat
• License plate holder – chrome with Silverado logo.

2016 Silverado 1500 4WD GearOn™ Biking concept
Body style: Crew Cab with 5’ 8” cargo box
Trim: LTZ
Exterior color: Slate Grey Metallic
Interior color/trim: Jet Black leather
Powertrain: 5.3L V-8 with eight-speed automatic transmission
Wheel size: 22-inch
Chevrolet accessories and performance parts:

• 22-inch chrome wheels and chrome center caps
• Bridgestone Dueler A/T RH-S tires
• Lock & Lug Kit
• Soft roll-up tonneau cover
• Black bowtie emblems package
• Assist steps – six-inch rectangular (chrome)
• All-weather floor mats (front and rear)
• Hitch cover
• Door sill plates
• Chrome tow hooks
• Bed mat
• GearOn™ bars package
• GearOn™ tie-down rings
• Thule® Big Mouth 599XTR bike attachments
• License plate holder – chrome with Chevrolet Performance logo
• Borla® cat-back exhaust system
• Borla® exhaust tip – black chrome.

2016 Silverado 1500 2WD Street Pack concept
Body style: Crew Cab with 5’ 8” cargo box
Trim: LT
Exterior color: Summit White
Interior color/trim: Jet Black cloth
Powertrain: 4.3L V-6 with six-speed automatic transmission
Wheel size: 22-inch
Chevrolet accessories and performance parts:

• 22-inch chrome wheels and chrome center caps
• Bridgestone Dueler A/T RH-S tires
• Lock & Lug Kit
• One-piece hard tonneau cover (Summit White)
• Black bowtie emblems package
• Assist steps – six-inch rectangular (black)
• All-weather floor mats
• Door sill plates
• Bed light
• Bed mat
• Chrome fuel door
• Chrome tailgate handle
• Kicker 200-watt powered subwoofer kit
• License plate holder – black with Chevrolet logo.

2016 Silverado 1500 High Country 4WD Luxury Performance concept
Body style: Crew Cab with 5’ 8” cargo box
Trim: High Country
Exterior color: Slate Grey Metallic
Interior color/trim: Saddle leather
Powertrain: 6.2L V-8 with eight-speed automatic transmission
Wheel size: 22-inch
Chevrolet accessories and performance parts:

• 22-inch chrome wheels and chrome center caps
• Bridgestone Dueler A/T RH-S tires
• Lock & Lug Kit
• All-weather floor mats
• Chrome tow hooks
• Bed mat
• Sport bar
• LED sport lights
• Chrome tailgate handle
• Underseat storage
• Rear-seat entertainment system
• License plate holder – chrome with Chevrolet Performance logo
• Performance exhaust system.

2016 Silverado 1500 4WD Off Road Pack concept
Body style: Double Cab with 6’ 5” cargo box
Trim: LT Z71
Exterior color: Siren Red Tintcoat
Interior color/trim: Jet Black cloth
Powertrain: 5.3L V-8 with eight-speed automatic transmission
Wheel size: 18-inch
Chevrolet accessories and performance parts:

• 18-inch Midnight wheels and black center caps
• Goodyear DuraTrac off-road tires
• Black bowtie emblems kit
• Off-road assist steps (black)
• Floor liners (front)
• All-weather floor mat (rear)
• Bed mat
• Sport bar
• LED sport lights
• Nudge bar
• Rear seat cover
• License plate holder – black with Chevrolet Performance logo
• Performance air intake
• Performance exhaust system.

Colorado
Chevrolet showed several Colorado models, including the production Midnight Edition – and each was fitted with new Chevrolet Performance air intake and exhaust kits.

The Midnight Edition is offered on LT models and includes a spray-in bedliner, black bowtie emblems, body-color grille, soft-folding tonneau cover, stainless steel door sill plates and 18-inch black aluminum wheels. It’s available with Jet Black cloth or leather interiors, as well as Jet Black/Dark Ash leather.

Additionally, Chevrolet showed the Colorado Trail Boss 3.0 concept, which incorporated several personalized touches on the production Z71 Trail Boss package.

Chevrolet’s range of accessories for the Colorado is extensive and includes a range of GearOn™ components designed to outfit the truck for countless outdoor interests. Additional Colorado accessories include:

• Bed protection package including a drop-in bedliner and soft-folding tonneau cover
• A variety of assist steps in black or chrome
• Black bowtie emblems package
• Cargo bed net and bed mat
• Body-color grille
• Off-road sport bar and LED sport lights
• Wheel flares and splash guards
• 18-inch five-spoke wheels – polished aluminum or gloss black.

As with other concepts displayed at the SEMA Show, Chevrolet will evaluate responses and opinions to the truck to help determine production possibilities for additional accessories, performance parts and even special-edition models.